Social Initiatives

The relationship with communities and social investment is managed by the Sustainability Department, with support from the Sustainability Ambassadors in the industrial units. Whenever possible, we privilege organizations that work in the surrounding areas around our units.

We support social, cultural, environmental and sports projects directed to health and professionalization through the following:

– The use of state and federal incentive laws, as well as direct support to projects in the surrounding communities.
– Weekly donations of food, and occasional donations of goods and equipment.
– Volunteer actions with the participation of our professionals.

Below, we have listed a few sponsored projects.

Um Toque de Vida VI, in Fortaleza, CE
A social inclusion project through music, aimed at underprivileged young people in the interior of Ceará. The courses are free and students receive certificate of completion.

Innovative Practices Meeting for the training of new readers, in Fortaleza, CE
A sociocultural project that encourages the habit to read in children and young people living in situations of social vulnerability.

Cancer Institute (ICC), in Fortaleza, CE
A philanthropic entity of private law and a point of reference in the full oncological treatment, teaching, research, innovation and in actions of social responsibility in the North and Northeast of Brazil.

Fundação Terra, Plano Viver Daycare Center, in Maracanaú, CE
Education is one of its main social intervention activities. It emphasizes the quality of the services offered and children’s rights as the main basis for the definition of its standard of action.

Art Week, in Salvador/BA
Carried out in partnership with the community leaders of São Tomé de Paripe, Alto do Tororó and Praia do Tubarão, which included dance and musical cultural presentations, as well as graphite, audiovisual, puppet theater, modern dance, theater, cultural production, singing and literature workshops.

Instituto Reação, in Rio de Janeiro, RJ
A non-governmental organization that promotes human development and social inclusion through sports and education, promoting judo from sports initiation to high performance. It proposes to use sports as an educational and social transformation tool, developing black belts on and off the judo mat.

Santa Casa de Misericórdia Hospital, in Fortaleza, CE
The first hospital in the city of Fortaleza, treating a wide variety of pathologies, both clinical and surgical, involving many specialties at various levels of surgical complexity.

Programa Mestre & Aprendiz, in Fortaleza, CE
With the pedagogical artistic direction of Maestro Ênio Antunes, a dialogue between teachers and apprentices from various institutions of the State of Ceará, from the city of Aquiraz, is developed through concerts and a series of pedagogical artistic meetings, involving an expressive audience made up of children, teenagers and young adults, connecting classical music and the musical regionalism expressed in the culture of Ceará.